About us
You are looking for information and background knowledge about learning and development?
You search for a competent partner to further develop your employees?
You need support in developing your learning and development strategy?
Then you have come to the right place! We are ICON, an award-winning owner-managed agency for digital learning and platforms. Our services range from the professional development of e-learnings to consulting services such as on the best possible approach or strategy.
You can find descriptions of our services and meaningful references on our website.
Have a look for yourself.
Why this blog and what is in it for you?
With this blog we offer you an additional service that supports you in your learning and development projects.
But how is this achieved?
You will find regular articles on current and future-oriented topics equipping you with guidance and food for thought.
For this purpose we plan to provide theoretical background information as well as practical tips in the following categories:
- E-Learning Platforms
- E-Learning Formats
- E-Learning practical tips
- Learning & Development Strategies
- Specific L&D Approaches
- Professional Development
You can look forward to exciting articles on topics such as strategies for professional development, L&D approaches and learning objective tests as well as microlearning or insights into our work.
Who are the people behind the ICON blog?

We are a team of Learning & Development Specialists and Learning Designers. Together we decide in our editorial meetings on the next topics to cover in our posts.
Our Learning and Development Specialists are then responsible for editing the content. These are Beatrix Weber, Isabell Reinhold and Nadine Kowalski. When they are not writing blog posts, they are consultants and contact persons for our customers. They are responsible for the management, conception and writing of scripts and storyboards in ICON’s projects.
Our Learning Designers have taken over the graphic design of the articles and the blog as well as its technical development. The Learning Designers involved in this are Fabian Surburg, Sabine Santjaka and Nico Traber. In our projects they take over the design and development of digital learning formats, design user-friendly e-learning platforms and are the contact persons for our customers concerning animation and design.
The teamwork at ICON as well as in this blog, leads to the convincing results we achieved so far.
On this blog we’d like to exchange ideas and thoughts with you and potentially develop them further.
We are looking forward to vivid discussions.